BLOOM Online Courses
These six-week BLOOM Team Leadership Project masterclasses are series of step-by-step video modules with activity worksheets designed to support your team leadership progress.
BLOOM Leadership Projects are ready for you
6-week online courses designed to power up your leadership skills in critical strategic areas.
Our philosophy is focused on the principle of growth and empowering team leaders to build successful teams that make a difference. Shelley Moore has streamlined and automated eight different six-week project series to help you design, lead and focus your team.
Select your project below and we will load the series of project sessions into your BLOOM Team Engagement Platform so you and Shelley can get started.
The SELF Project
If you desire to take your leadership to the next level and realize that self-awareness is your next step, this program is for you.
In the Self Project, you’ll learn the step-by-step activities to guide you in achieving greater self-awareness to avoid the fear that holds leaders back from being the catalyst that you want to be.
You’ll learn how to keep things very intentional and focus on the next steps you want to take to build momentum and get rails toward being a leader who achieves results. From defining your ‘why’ to accessing your passion and purpose to understanding your ideal work intimately, you’ll walk with a step-by-step roadmap for launching your real capacity as a leader off the ground. You will be able to access and refine these tools for years to come.
To join Shelley inside The Self Project, click below now.
Week 1: Assessments and Self-awareness
Week 2: Purpose and Values
Week 3: Rockstar Leadership Practices
Week 4: Leading Meetings
Week 5: Your Development Plan
Week 6: Scorecards and Dashboards
Note: In this project you will take the following assessments at the start of the program: The Kolbe A and B Indexes, DiSC, ProfileXT, and Thomas Kilmann Conflict Mode Instrument. Costs of the assessments are included in this package.
The STRATEGY Project
Task implementation can quickly turn into spinning wheels and team chaos without a strategic framework pointing collective efforts toward your “North Star.” Shelley has executed her Insight Growth Planning process with dozens of organizations for almost two decades. She has packaged this step-by-step package laying out the sequence for you to lead your team through the process. Start with gaining objective feedback to outline your current situation and challenges. Reconnect with your purpose to align with your customers' problems and trends so you can solve their problems with your unique advantage. Then you will develop a playbook that lays out the strategic scenarios addressing the interface of your customer trends and how your team will devise informed strategies and solutions that you can pivot to when the market calls. Finally, you will develop Goals, Objectives, Strategies, and Tactics that will break down into three-year action plans with project assignments to team members - starting immediately!
Join Shelley for this robust six weeks of developing these strategic frameworks and practices:
Week 1: Current Analysis
Week 2: Frame The Purpose, Mission, and Values
Week 3: Prioritize Market Insights
Week 4: Scenario Playbook
Week 5: Three-year Growth Framework
Week 6: Resource Alignment and Action Plans
The CADENCE Project
Plans, strategies, and tactics without tracking action lead to waste and meandering. Shelley loves fast results, and she is always looking for super simple tools to track progress and send out automated communications to team members about their development, their projects, their relationship-building, their offerings, and their successes. Learn about specific practices and some of Shelley’s recommended technology tools that are easy to implement and support ways to keep your team united and on target with your agreed outcomes.
Ready for accountability and rhythm? This six-week project will load you with tools to activate your team to be motivated to achieve results!
Week 1: BLOOM Team Leadership Platform
Week 2: Meetings and Scheduling
Week 3: Project Management Practices and Tools
Week 4: Customer Relationship Management Function and Systems
Week 5: Drip Automated Marketing
Week 6: Strategy Dashboards and Activity Scorecards
The COMMUNITY Project
Shelley has modified her project development process to fit the requirements for community organizations such as nonprofits, government entities, community development organizations, and engaged citizens. From parks and youth organizations to citywide public-private partnerships engaged in urbanization and place-making, this project provides a sequence that can eliminate frustration and disengagement of volunteer team members. The sequence of these steps matters for bringing people along and proving that your project is viable and fundable.
Many members of community organizations have passion for a cause and not the resources to organize their project to be funded and implemented. If your team has limited resources and needs guidance, this project is designed for you.
Week 1: Your Community Resiliency Model
Week 2: Community Needs and Research
Week 3: Partner Engagement
Week 4: Collaborative Planning and Funding Process
Week 5: Community Branding and Storytelling
Week 6: Measure and Communicate Impact
The TEAM Project
Developing and leading teams isn’t easy. There is an art and science to understanding your team members and aligning your leadership to optimize their outcomes. This six-week course provides dozens of sequenced activities to understand your existing team, define gaps, hire new team members, implement a proven performance management system, create practices for giving feedback and measuring success… and more. Your access to BLOOM during this process will set your leadership up for success with your team. This project makes the processes easier than you think and will get you in a routine that makes your team feel valued and that they matter to the roles and goals of your organization.
Join Shelley for six weeks of developing the following team frameworks and practices:
Week 1: Team Member Strengths Inventory
Week 2: Team Roles and Organizational Design
Week 3: Learning and Development
Week 4: Recruiting for the Right Fit
Week 5: Performance Management and Feedback
Week 6: Reward Success
The GROWTH Project
If your strategic focus is dialed in and you are ready for a go-to-market plan, this six-week series is for you. Here you will identify your priority target segments, their needs, and the products and services they seek. This will prime the pump for developing all of the components of your brand presence, including the functional benefits, personality, imagery, and more which will wrap around your priority product and service offerings. Then we review the construct of the product/service development pipeline process that should ever be in the works of creating relevant and focused solutions for your target segments. Then you will design integrated marketing and sales strategies specific to each target segment with communications they will respond to. Finally, a communications calendar will divide the action plan for the team to execute each week to stay in front of your customers with the right messages at the right times.
Join Shelley for a fast-moving marketing and sales planning process to focus your team on intentional and focused growth.
Week 1: Target Segmentation
Week 2: Brand Identity
Week 3: Product and Serve Development
Week 4: Marketing Strategy
Week 5: Sales Strategy
Week 6: Communications Strategy and Calendar
The STARTUP Project
Perhaps you have a recurring idea or dream about a new small business venture or product idea for your business. True entrepreneurs dive in and prefer to have little or no structure to experiment with an idea. If you are ready to get your feet wet fast, Shelley has developed this project for entrepreneurs with an itch to launch. This sequence will guide your team to define and focus your idea, its leverage, its action plan, and its go-to-market strategy in just weeks. As long as you can not let perfection get in the way of progress, you will be excited each week by the ready-to-fire pieces that will increase your experiment’s chances for success.
Do you have a small business or project that you want to get off the ground fast? The six-week course is a quick start guide to getting from dream to execution as quickly and as informed as possible to experiment with an idea.
Week 1: The Defined Focus Area
Week 2: The Strategic Leverage
Week 3: The Action Plan
Week 4: Go-to-market Strategy
Week 5: Resource Acquisition
Week 6: Launch and Modify
The FUNDRAISING Project
Fundraising is more of a science than an art. Shelley has worked with dozens of nonprofits, raising tens of millions for important community initiatives ranging from theatre programs to large capital campaigns. Fundraising is often counterintuitive to many nonprofit teams and designated fundraising committees. They love the cause, and they hate to fundraise. This is usually attributed to the case and plan not being solid enough to make fundraising more effortless. This project sequences the essential elements to build the case for a strong fundraising campaign. Lock your team into these steps, and you will have a story worth investing in.
If you lead a nonprofit and need a fresh perspective on fundraising for an important project or program, this project is an affordable way for your team to focus on the steps needed for success.
Week 1: Feasibility Study
Week 2: The Case Narrative
Week 3: Team and Capacity Building
Week 4: Win Champions and Inspire Gifts
Week 5: Inspirational Engagement
Week 6: Prove Impact
“The BLOOM Leadership Projects are formulated from over 20 years of experience with leading teams.”
Shelley Moore, BLOOM and ISC Founder
“BLOOM comes with a theory. While theory is hard to implement, BLOOM brings structure that was implemented quickly into our organization.”
— Geoff, CEO of various client organizations